{"id":8022,"date":"2026-06-10T08:16:56","date_gmt":"2026-06-10T08:16:56","guid":{"rendered":"https:\/\/www.educa.pro\/moocs\/crm-conoce-las-herramientas-para-gestionar-clientes\/"},"modified":"2026-06-10T08:16:56","modified_gmt":"2026-06-10T08:16:56","slug":"crm-knows-the-tools-for-managing-customers","status":"publish","type":"mooc_course","link":"https:\/\/educa.pro\/en\/curso\/crm-conoce-las-herramientas-para-gestionar-clientes\/","title":{"rendered":"CRM: Discover the Tools for Managing Customers"},"content":{"rendered":"<p>Thanks to the course on <strong>CRM: Discover the tools for managing customers<\/strong> you\u2019ll be able to make the best decisions to successfully manage the <strong>customer relations<\/strong> current and potential customers, thereby increasing the <strong>commercial productivity<\/strong> for your company or business. You\u2019ll learn how to design a strategy for<strong> automated sales management<\/strong> and tailored to your customers.  You\u2019ll improve the<strong> communication and workflow <\/strong>across the sales, marketing and customer service departments<strong>. <\/strong>You\u2019ll discover the wide range of CRM systems available on the market and choose the one best suited to your business. You\u2019ll learn the<strong> steps <\/strong>necessary<strong> to implement <\/strong>successfully a<strong> CRM <\/strong>in your business, as well as helping you make the most of all its features.<\/p>","protected":false},"excerpt":{"rendered":"<p>The CRM training course: \u2018Discover the tools for managing customers\u2019 is aimed at entrepreneurs, business owners and professionals who wish to improve their sales productivity and communicate more smoothly and personally with their customers and prospects. It is also aimed at Sales Directors, Marketing Managers, Community Managers, Advertisers and Media Planners who are keen to optimise and streamline workflows and communication between the Sales, Marketing and Customer Service departments.<\/p>","protected":false},"featured_media":0,"template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"educalms_repo_code":"AFO028923","educalms_repo_id":"3523983","educalms_lang":"es","educalms_duration":"10","educalms_duration_type":"693","educalms_image":"https:\/\/cdn.educalxp.ai\/ficheros\/img_cursos\/334159\/334159.jpg","educalms_tags":"CRM, email marketing, embudos de venta, ERP, Gesti\u00f3n de clientes, Hubspot, Integraciones, Marketing Automation, PipeDrive, salesforce, Workflows, Zoho","educalms_tittle":"CRM: Conoce las Herramientas para Gestionar Clientes","educalms_type_of_training":"753","educalms_description":"<p>Gracias al curso de <strong>CRM: Conoce las herramientas para gestionar clientes<\/strong> conseguir\u00e1s tomar las mejores decisiones para gestionar con \u00e9xito la <strong>relaci\u00f3n con los clientes<\/strong> actuales y potenciales y aumentar as\u00ed la <strong>productividad comercial<\/strong> de tu empresa o negocio. Aprender\u00e1s a dise\u00f1ar una estrategia de<strong> gesti\u00f3n comercial automatizada<\/strong> y personalizada a tus clientes.&nbsp; Mejorar\u00e1s la<strong> comunicaci\u00f3n y el flujo de trabajo <\/strong>entre las \u00e1reas de ventas, marketing y atenci\u00f3n al cliente<strong>. <\/strong>Descubrir\u00e1s la gran variedad de sistemas CRMs que existen en el mercado y seleccionar\u00e1s el m\u00e1s adecuado para tu empresa. Aprender\u00e1s los<strong> pasos <\/strong>necesarios<strong> para implantar <\/strong>con \u00e9xito un<strong> CRM <\/strong>en tu negocio, as\u00ed como a sacar el m\u00e1ximo provecho a todas sus funcionalidades.<\/p>","educalms_objectives":"<ul><li><p>Fidelizar y crear relaciones m\u00e1s duraderas con los clientes a trav\u00e9s de una <strong>comunicaci\u00f3n m\u00e1s leal, rentable y significativa<\/strong>.<\/p><\/li><li><p>Generar <strong>oportunidades de venta.<\/strong><\/p><\/li><li><p>Crear y gestionar <strong>embudos de ventas<\/strong>.<\/p><\/li><li><p>Medir y realizar un seguimiento de los principales <strong>indicadores de ventas.<\/strong><\/p><\/li><\/ul>","educalms_what_prepares_you_for":"<p>El curso de <strong>CRM: Conoce las herramientas para gestionar clientes<\/strong> te ayudar\u00e1 a organizar todo el <strong>proceso comercial <\/strong>de tu negocio y aprender\u00e1s a usar el CRM como herramienta de <strong>gesti\u00f3n estrat\u00e9gica de clientes<\/strong>. Optimizar\u00e1s los <strong>flujos de trabajo y comunicaci\u00f3n<\/strong> entre los distintos departamentos de tu empresa y aumentar\u00e1s notablemente la productividad y ventas de tu negocio.<\/p>","educalms_audience":"<p>La formaci\u00f3n en <strong>CRM: Conoce las herramientas para gestionar clientes <\/strong>est\u00e1 orientada a<strong> emprendedores, empresarios <\/strong>y profesionales que quieran mejorar su productividad en ventas y realizar una comunicaci\u00f3n m\u00e1s fluida y personalizada con sus clientes y prospectos. Tambi\u00e9n est\u00e1 dirigida a <strong>Directores Comerciales, Responsables de Marketing, Community Managers<\/strong>, <strong>Publicistas, Planificadores de Medios<\/strong>, interesados en optimizar y agilizar los flujos de trabajo y comunicaci\u00f3n entre los departamentos de Ventas, Marketing y Atenci\u00f3n al Cliente.<\/p>","educalms_academies":"757","educalms_area_group":"Corporativo","educalms_area_id":"16","educalms_area_name":"Gesti\u00f3n Empresarial y Finanzas","educalms_academy_ids":"757"},"mooc_category":[983,974,982],"class_list":["post-8022","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-administracion-y-direccion-de-empresas","mooc_category-corporativo","mooc_category-gestion-empresarial-y-finanzas"],"_links":{"self":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_course\/8022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/media?parent=8022"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_category?post=8022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}