{"id":8034,"date":"2026-06-10T08:18:48","date_gmt":"2026-06-10T08:18:48","guid":{"rendered":"https:\/\/www.educa.pro\/moocs\/crea-una-landing-page-efectiva\/"},"modified":"2026-06-10T08:18:48","modified_gmt":"2026-06-10T08:18:48","slug":"create-an-effective-landing-page","status":"publish","type":"mooc_course","link":"https:\/\/educa.pro\/en\/curso\/crea-una-landing-page-efectiva\/","title":{"rendered":"Create an effective landing page"},"content":{"rendered":"<p>Thanks to this training <strong>Create an Effective Landing Page <\/strong>you\u2019ll learn how to&nbsp;<strong>create, design and optimise a landing page<\/strong>. You\u2019ll learn how to redirect the links in your campaigns to&nbsp;<strong>attractive and eye-catching landing pages,<\/strong>&nbsp;thereby increasing the&nbsp;<strong>conversion rate&nbsp;<\/strong>of your e-commerce business. You\u2019ll discover all the&nbsp;<strong>key components<\/strong>&nbsp;to create a well-designed landing page that converts. You\u2019ll learn how to create&nbsp;<strong>Eye-catching and original CTAs&nbsp;<\/strong>which will increase the&nbsp;<strong>click-through rate.<\/strong>&nbsp;You\u2019ll discover the best<strong>&nbsp;SEO techniques to improve your landing page\u2019s search engine ranking<\/strong>&nbsp;at the top of the rankings. In short, you\u2019ll discover the important role that landing pages play within any&nbsp;<strong>marketing strategy.<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>\u2018Create an Effective Landing Page\u2019 is aimed at entrepreneurs, business owners and professionals who wish to communicate more effectively and directly with their customers online and increase their shops\u2019 conversion rates. It is also aimed at marketing managers, community managers, advertising professionals, media planners, etc.<\/p>","protected":false},"featured_media":0,"template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"educalms_repo_code":"AFO028935","educalms_repo_id":"3526060","educalms_lang":"es","educalms_duration":"12","educalms_duration_type":"693","educalms_image":"https:\/\/cdn.educalxp.ai\/ficheros\/img_cursos\/334174\/334174.jpg","educalms_tags":"AMP landing pages, Call to Action, Campa\u00f1a de marketing, Comercio Electr\u00f3nico, CTA, ecommerce, Landing Page, Leads magnets, tasa de conversi\u00f3n, tienda online","educalms_tittle":"Crea una Landing Page efectiva","educalms_type_of_training":"753","educalms_description":"<p>Gracias a esta formaci\u00f3n <strong>Crea una Landing Page Efectiva <\/strong>aprender\u00e1s a&nbsp;<strong>crear, dise\u00f1ar y optimizar una p\u00e1gina de aterrizaje<\/strong>. Aprender\u00e1s a redirigir los enlaces de tus campa\u00f1as a&nbsp;<strong>atractivas e impactantes landing pages,<\/strong>&nbsp;aumentando as\u00ed la&nbsp;<strong>tasa de conversi\u00f3n&nbsp;<\/strong>de tu ecommerce. Descubrir\u00e1s todos los&nbsp;<strong>componentes clave<\/strong>&nbsp;para crear una landing page bien dise\u00f1ada y que convierta. Aprender\u00e1s a crear&nbsp;<strong>CTAs llamativos y originales&nbsp;<\/strong>que incrementar\u00e1n la&nbsp;<strong>tasa de clicks.<\/strong>&nbsp;Conocer\u00e1s las mejores<strong>&nbsp;t\u00e9cnicas SEO para posicionar tu landing page<\/strong>&nbsp;en las primeras posiciones. En definitiva, descubrir\u00e1s, el importante papel que cumplen las landing pages dentro de cualquier&nbsp;<strong>estrategia de marketing.<\/strong><\/p>","educalms_objectives":"<ul><li><p><strong>Dise\u00f1ar una landing page de forma f\u00e1cil<\/strong> y r\u00e1pida con la tecnolog\u00eda <strong>drag &amp; drop<\/strong>.<\/p><\/li><li><p>Conocer la importancia de la <strong>tecnolog\u00eda AMP<\/strong>.<\/p><\/li><li><p>Crear atractivos<strong> CTAs<\/strong> que maximicen la <strong>tasa de click.<\/strong><\/p><\/li><li><p>Seleccionar los mejores <strong>leads magnets para captar suscriptores<\/strong> y leads.<\/p><\/li><\/ul>","educalms_what_prepares_you_for":"<p>Esta formaci\u00f3n de <strong>Crea una Landing Page Efectiva <\/strong>te ayudar\u00e1 a crear <strong>efectivas y atractivas p\u00e1ginas de aterrizaje<\/strong> y a utilizar estas como <strong>herramienta estrat\u00e9gica <\/strong>para atraer contactos y mejorar la tasa de conversi\u00f3n de tu negocio o ecommerce. Te preparar\u00e1 tambi\u00e9n para redirigir los enlaces de tus campa\u00f1as a&nbsp;<strong>atractivas e impactantes landing pages,<\/strong>&nbsp;aumentando as\u00ed la&nbsp;<strong>tasa de conversi\u00f3n&nbsp;<\/strong>de tu ecommerce, entre otras acciones.<\/p>","educalms_audience":"<p><strong>Crea una Landing Page Efectiva <\/strong>va dirigido a<strong> emprendedores, empresarios y profesionales<\/strong> que quieran realizar una comunicaci\u00f3n digital m\u00e1s efectiva y directa con sus clientes y quieran <strong>aumentar la tasa de conversi\u00f3n de sus tiendas. <\/strong>Adem\u00e1s de a<strong> Responsables de Marketing, Community Managers<\/strong>, <strong>Publicistas, Planificadores de Medios<\/strong>, etc.<\/p>","educalms_academies":"894","educalms_area_group":"Sectorial","educalms_area_id":"34","educalms_area_name":"Otros Sectores","educalms_academy_ids":"894"},"mooc_category":[1007,996,977],"class_list":["post-8034","mooc_course","type-mooc_course","status-publish","hentry","mooc_category-comercio","mooc_category-otros-sectores","mooc_category-sectorial"],"_links":{"self":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_course\/8034","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/media?parent=8034"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educa.pro\/en\/wp-json\/wp\/v2\/mooc_category?post=8034"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}