Transversal

Creativity and Technological Innovation

Competencias Digitales

20 h

Presentación

As you know, innovation and technology are nowadays key elements for the success and survival of companies in an increasingly competitive and constantly changing environment.

This course about Creativity and Technological Innovation offers you a solid training in the tools and methodologies needed to foster creativity, implement technological innovations and adapt to digitalisation.

The course addresses both strategic and operational aspects of innovation, providing you with the necessary skills to lead digital transformation projects and generate disruptive ideas. Our program stands out for its integrated approach, ranging from innovation management to the latest trends in technology.

Objetivos

To understand the role of innovation in the knowledge society and its relationship with business competitiveness.
To know the tools and support measures available to promote innovation in organisations.
To analyse the influence of digitalisation in the value chain and explore the opportunities it offers.
To develop skills for the management and leadership of digital transformation projects.
To enhance creativity and create disruptive ideas in the business environment.
To develop creative skills at the highest level and overcome the impediments that limit creativity.

Índice de contenidos

DIDACTIC UNIT 1. INNOVATION AS A DIFFERENTIATING ELEMENT

1. Innovation, people and the knowledge society
2. Business Competitiveness
3. R&D&i
4. Support measures for Innovation

DIDACTIC UNIT 2. DIGITALIZATION AND INNOVATION AS DRIVERS OF CHANGE

1. Industry 4.0 and digital transformation of the value chain
2. Adaptation of the organization through talent and innovation
3. Management and innovation models
4. Innovation of the processes through ICTs
5. Phases of a digital transformation project
6. Networks and cybersecurity
7. Big Data, Business Analytics, Artificial Intelligence and Machine Learning
8. Virtual Reality and Augmented Reality
9. Blockchain

DIDACTIC UNIT 3. INNOVATION AS A BUSINESS NECESSITY

1. Generating disruptive ideas
2. Creativity ingredients
3. Discover the type of creativity that characterizes you
4. Develop your creative skills to the highest level

DIDACTIC UNIT 4. CREATIVITY AND INNOVATION FROM PEOPLE

1. Introduction to creativity
2. Impediments to creativity
3. Benefits of creativity
4. Phases of creativity

Creativity and Technological Innovation

Presentación

Objetivos

Índice de contenidos

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