Executive Development Programme

TEACHING UNIT 1. INTERPERSONAL COMMUNICATION IN THE WORKPLACE

1. Internal communication
2. Roles, communication networks and their effectiveness
3. The communication process
4. Effective communication techniques
5. The exchange of resources in interpersonal relationships

TEACHING UNIT 2. NEGOTIATION

1. The practice of negotiation
2. Preparing for the negotiation
3. The negotiation process. Stages of negotiation
4. The most common mistakes in negotiations
5. Attitudes and behaviours

TEACHING UNIT 3. PUBLIC SPEAKING

1. Effective presentations
2. The time of the presentation
3. Use of resources and the most common risks
4. Presentation of the topic
5. End of audience contributions

TEACHING UNIT 4. STRESS MANAGEMENT

1. What is stress and the different types of stress
2. Stress at work
3. Stress prevention and management
4. Stress management techniques
5. Burnout syndrome

TEACHING UNIT 5. TEAMWORK

1. The company and teamwork
2. From a group to a team
3. Roles within a team and effective functioning
4. Team meetings and decision-making
5. Assessment of progress and instances of dysfunction

TEACHING UNIT 6. TIME MANAGEMENT

1. Basic concepts
2. Personal coping mechanisms
3. Planning and prioritisation. The time thieves
4. Time, objectives and delegation of tasks
5. Time-management mistakes

TEACHING UNIT 7. COACHING

1. Definition and types of coaching
2. The coaching process
3. The Fundamentals of Coaching
4. The role of the manager-coach
5. The role of the coach

TEACHING UNIT 8. ASSERTIVENESS AND PERSONALITY STYLES

1. Social skills
2. Personality styles
3. Assertive rights
4. Techniques for improving assertiveness
5. Behaviours and situations involving a lack of assertiveness

TEACHING UNIT 9. EMOTIONAL INTELLIGENCE

1. The concept and origins of emotional intelligence
2. What are emotions?
3. Emotional Intelligence Skills
4. Emotional Intelligence Management
5. Learning and adaptation

TEACHING UNIT 10. WORK-LIFE BALANCE

1. Various contexts of work-life balance
2. Best business practices and CSR
3. An individual’s responsibility towards their family
4. Future trends
5. Development of an action plan

TEACHING UNIT 11. PERSONAL AND PROFESSIONAL ORGANISATION

1. Efficiency in personal work
2. Managerial and organisational efficiency
3. Personal and professional self-image
4. Vision: expectations, dreams – reality
5. The Seven Habits of Highly Effective People

TEACHING UNIT 12. STRATEGIC MANAGEMENT

1. The strategic planning process
2. How to carry out a situation analysis
3. Developing the strategy
4. Implementation of the business strategy
5. Strategic control

TEACHING UNIT 13. MARKETING MANAGEMENT

1. Analysis of customer needs and satisfaction
2. Marketing programmes
3. Competitive marketing strategies
4. How to manage your brand image
5. How to draw up a marketing plan
6. Assessment and monitoring of the Marketing Plan’s results

TEACHING UNIT 14. BUSINESS MANAGEMENT

1. Management and administration of sales teams
2. Sales plan and targets
3. How to calculate the required sales force
4. How to calculate sales force remuneration
5. Sales force management
6. Sales monitoring

TEACHING UNIT 15. FINANCIAL MANAGEMENT

1. Financial information
2. How to interpret and analyse financial statements
3. Return and risk
4. Financial planning
5. Working capital management

TEACHING UNIT 16. MANAGEMENT CONTROL

1. Cost control
2. Cost management systems
3. Economic analysis of the company
4. Analysis for decision-making
5. Budget management

TEACHING UNIT 17. OPERATIONS AND LOGISTICS

1. Purchasing/Procurement
2. Production
3. Warehouses and stock management
4. Transport and physical distribution
5. Supply chain management

TEACHING UNIT 18. HUMAN RESOURCES

1. Job Analysis
2. Competency-based management
3. Recruitment. Rotation. Termination of employment
4. Training and Development. Knowledge Management
5. Remuneration, Compensation and Motivation
6. Performance Appraisal

TEACHING UNIT 19. INFORMATION TECHNOLOGIES IN BUSINESS

1. IT systems
2. CRM
3. Implementation of an IT system
4. Business Intelligence
5. Digital Marketing

TEACHING UNIT 20. QUALITY AND THE ENVIRONMENT

1. Quality Management
2. The ISO 9000 quality standards
3. Quality management tools
4. Continuous improvement and excellence
5. Environmental Management and Environmental Management Systems

TEACHING UNIT 21. PREVENTION OF OCCUPATIONAL RISKS

1. The Importance of Occupational Health and Safety
2. Organisation of Occupational Health and Safety within the company
3. Rights and obligations of employers and employees
4. Parties involved in occupational health and safety
5. Health and safety at work
6. Training in Occupational Health and Safety