Sector-specific

Sales Techniques in Retail

Retail 25 hours

Introduction

This training course in Sales techniques in retail offers you specialised training and equips you to apply elements of communication, sales skills and sales techniques from sale in business from a predominantly practical perspective, identifying the various stages through which a sales process, and including an analysis of the challenges posed by the online sales. This training will provide you with the knowledge you need to to learn about and develop successful sales processes in shops.

Objectives

  • Apply elements of communication, sales skills and sales techniques from sale in the retail sector from a predominantly practical perspective.

  • Identify the stages of the sales process and the challenges of the network sales.

  • Apply the techniques of customer loyalty most suitable.

Table of Contents

TEACHING UNIT 1. COMMUNICATION, SALES SKILLS AND TECHNIQUES.

  1. The art of selling in retail:
  2. Elements of Applied Business Communication
  3. Physical
  4. Semantic or linguistic
  5. Psychological and attitudinal
  6. Physiological
  7. Administrative
  8. Business skills:
  9. Sales techniques in retail:

TEACHING UNIT 2. STAGES OF THE SALES PROCESS AND CHALLENGES IN USING THE INTERNET

  1. Stages of the sales process in retail:
  2. Customer loyalty techniques in retail:
  3. Challenges of online sales:

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