The Course on Data Analysis in Sport It has emerged at a time when sport and technology are converging as never before. The demand for professionals capable of interpreting data to optimise sporting performance is booming, and organisations are seeking experts who understand both analytics and biometrics. This course offers you the opportunity to develop key skills in data analysis, from using Big Data tools to producing reports that inform tactical decisions. You will learn to analyse both individual and team performance and to study opponents in order to improve strategies. Taking this course will position you as a key professional in a growing sector, where the ability to make data-driven decisions is becoming a an invaluable asset. Don’t miss out on the chance to stand out in an increasingly competitive job market.
Data analysis in sport
Physical Activity and Sport
25 hours
Introduction
Objectives
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To analyse the technological revolution in the world of sport and its impact on the industry.
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Understanding the use of digital media and sports marketing to improve the visibility.
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Apply techniques for Data Mining to extract valuable insights from sports data.
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Assess the individual performance and collective through tools such as Big Data in the sport.
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Interpreting data from suppliers sports data for optimise the analysis.
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Produce clear reports and staff which summarise sporting and tactical analyses.
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Making strategic decisions based on data analysis and sporting tactics.
Table of Contents
TEACHING UNIT 1. TECHNOLOGY AND SPORT
1. The technological revolution
2. Media and digital marketing
3. Technology in the sports industry
4. Technology in sporting events
TEACHING UNIT 2. DATA ANALYSIS IN SPORT
1. Sports analytics and biometrics
2. Data mining applied to sport
3. BI systems applied to sport
4. Data Envelopment Analysis (DEA) applied to sport
5. Sports data and market transformation
TEACHING UNIT 3. SPORTS DATA PROVIDERS
1. Introduction
2. Opta Sports and Opta Pro
3. Instat Scout
4. Wyscout
TEACHING UNIT 4. INDIVIDUAL, TEAM AND OPPONENT ANALYSIS
1. Big Data to optimise performance
2. Individual sports analysis
3. Analysis of team performance in sport
4. Analysis of opponents and practical analysis exercises
TEACHING UNIT 5. DATA ANALYSIS
1. Analytical Business Intelligence
2. Graph theory and social network analysis
3. Presentation of results
TEACHING UNIT 6. AN INTRODUCTION TO FOOTBALL SCOUTING
1. What is Scouting?
2. The Importance of Scouting
3. Profile of the video manager
TEACHING UNIT 7. TOOLS USED IN SCOUTING
1. Hardware and software components
2. Video capture and playback components
3. Software for video analysis of matches
TEACHING UNIT 8. ANALYSIS OF TACTICAL DIAGRAMS
1. What can be analysed about a team?
2. Tactics
3. Methodology of tactical preparation
4. Rational land use
5. Transitions in football
6. Some offensive tactics or moves with the ball
7. Defensive positioning
8. Fundamentals of the game system
TEACHING UNIT 9. REPORT WRITING
1. Introduction to reports
2. Collection of data and information
3. Example of a player monitoring form
4. Example of a match scouting report
TEACHING UNIT 10. DECISION-MAKING
1. Decision-making by the coach
2. Sporting tactics
3. The sporting strategy