The course Introduction to Business Intelligence It is your gateway to the dynamic and growing world of data analysis and the filming of strategic decisions. In a context where the ability to interpret information and turn it into effective action is crucial, this course provides you with the tools you need to stand out. You will learn how to work with transactional and information systems, you’ll develop the skills to create strategic plans and maps and you’ll become familiar with key methodologies and processes in the sector. Demand for professionals with these skills is booming, opening up a whole range of career opportunities. What’s more, as this is an online course, you’ll be able to tailor your learning to your own pace and study from anywhere – which is ideal for those seeking flexibility without compromising on quality. Join us and boost your professional profile in a field that continues to grow.
Introduction to Business Intelligence
Big Data
40 hours
Introduction
Objectives
- To understand the concept of business intelligence and its importance in business decision-making.
- Identify the components of transactional and information systems and their impact on the business.
- To analyse the relationship between strategic plans and strategic maps in business management.
- Apply business intelligence methodologies to optimise processes and improve organisational efficiency.
- To evaluate different business intelligence tools with a view to implementing them in real-world scenarios.
- Develop skills to interpret data and produce reports that support strategic decisions.
- To recognise the importance of systems integration for the success of business intelligence.
Table of Contents
TEACHING UNIT 1. BUSINESS INTELLIGENCE
1. Introduction
2. The need for a Business Intelligence system
3. Benefits of a Business Intelligence system
4. Data, information and knowledge
5. Data transformation model
TEACHING UNIT 2. TRANSACTIONAL AND INFORMATION SYSTEMS
1. Introduction to Business Systems
2. Transactional systems and their characteristics in today’s world
3. Information systems
4. Other models for classifying information systems
5. BI systems in organisations
TEACHING UNIT 3. STRATEGIC PLANS AND MAPS
1. The need to draw up a plan and to monitor its progress
2. Master Plan, Strategic Plan and Operational Plan
3. Strategic maps
4. The Balanced Scorecard
5. Key Performance Indicators (KPIs)
TEACHING UNIT 4. METHODOLOGIES AND PROCESSES
1. Introduction to business plan methodologies
2. The 10 key points for drawing up a business case
3. Canvas Methodology
4. SWOT analysis
5. The importance of data-driven decision-making
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