Training activities in Sales Management: how to make more and better sales is relevant in today’s market due to the growing importance of strategies for sales and neuro-sales on the competitiveness of businesses. This course covers key aspects such as direct sales strategies, face-to-face sales, distance selling and other forms of sales. By choosing this course, students will gain practical knowledge the world of work, flexibility to suit their needs, networking opportunities and training geared towards career success within the field of sales. Students will learn how to develop a professional sales strategy tailored to your business, using advanced neuro-sales techniques.
Sales Management: How to Make More and Better Sales
Introduction
Objectives
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Discover first-hand everything there is to know about the sales strategies.
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To know the fundamental in professional sales.
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To know the structure that must be followed in order to implement the sales plan.
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To assimilate the key actions to apply neuro-sales techniques to your business.
Table of Contents
TEACHING UNIT 1. CHOOSE YOUR SALES STRATEGY
Direct sales
Distance selling
Multi-level marketing
Private sale
Other types of sale
TEACHING UNIT 2. PROFESSIONAL SALES
The professional salesperson
Organising the work of a professional salesperson
Using task management and appointment scheduling tools
TEACHING UNIT 3. THE POWER OF NEURO-SALES
What is neuromarketing?
Neuromarketing techniques
Implementing neuromarketing in our business
Useful neuromarketing techniques