The Course on National and International Marketing Systems in the Mining Sector It comes at a crucial time for the mining sector, an industry that is constantly expanding and vital to global economic development. The high demand for minerals in international markets highlights the need for experts capable of to manage and optimise the sector’s supply chains. This online course offers you the opportunity to gain essential knowledge of the global minerals market and the marketing process – skills that are increasingly valued by leading companies in the sector. You will learn how to identify effective marketing strategies that will boost your career, enabling you to play a key role in the economic growth and sustainability of the mining industry. With an innovative and flexible approach, this training programme will equip you to tackle current and future market challenges, positioning you as an indispensable professional in a booming sector.
Domestic and international marketing systems in the mining sector
Mining Management, Regulation and Markets
40 hours
Introduction
Objectives
- To understand the supply chains in the mining sector in order to optimise processes.
- To analyse the global minerals market and its impact on the economy.
- To identify effective strategies for marketing minerals.
- To assess the role of minerals in economic development.
- To develop the skills needed to analyse trends in the mining market.
- Apply knowledge of logistics to the distribution of minerals.
- Identify business opportunities in the international mining sector.
Table of Contents
TEACHING UNIT 1. SUPPLY CHAINS IN THE MINING SECTOR
Glossary of basic mining terms
The production process and the products for sale
Stages of the production chain
Analysis of supply chains and associated costs
Production and sale of minerals
TEACHING UNIT 2. THE GLOBAL MINERAL MARKET: A KEY SECTOR
Global supply and demand for minerals
The stock market, prices and quotations for minerals
Key minerals
Risks and TEACHING OPPORTUNITIES in the minerals market
Outlook for the national and international mining market: characterisation and analysis
TEACHING UNIT 3. THE MINERAL MARKETING PROCESS
Basic marketing concepts and elements
The marketing of metallic and non-metallic minerals
Mineral marketing systems
Monitoring of marketing processes in the mining sector
Supply chain management in the marketing of minerals
TEACHING UNIT 4. MINERALS AND ECONOMIC DEVELOPMENT
Mining: its impact on national and international economic development
Economic feasibility of mineral commercialisation
The business plan for the marketing of minerals
Analysis and statistical models in mineral marketing
Innovative business strategies for the marketing of minerals
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