Corporate

Innovation 4.0

Business Administration and Management 40 hours

Introduction

The course Innovation 4.0 It immerses you in the vibrant world of modern innovation, a constantly expanding field with growing demand for skilled workers. This course is designed to equip you with the essential skills that will enable you to stand out in this competitive and ever-changing environment. Through the exploration of innovative strategies and product and service design tools, you will gain a comprehensive and practical understanding of how to bring your ideas to market effectively. On this course, you will discover how to turn innovation into a competitive advantage, positioning yourself as a a leader in your sector. The course is delivered online, offering the flexibility all you need to learn from anywhere, tailored to your needs. Make the most of this opportunity to boost your creative and strategic skills, and take your career to the next level.

Objectives

  • Understand the fundamentals of innovation and its importance in the current environment.

  • Developing skills in drafting effective innovative strategies.

  • Apply design tools to create products and innovative services.

  • Identify opportunities innovation in various markets.

  • To assess the impact of innovation on the business competitiveness.

  • Analyse success stories in bringing innovations to market.

  • Integrating innovation into processes for business development.

Table of Contents

TEACHING UNIT 1. INTRODUCTION TO INNOVATION

An Introduction to Innovation
Research, technological development and innovation concepts
Open innovation
The innovation metric
The media life of innovation

TEACHING UNIT 2. DEVELOPING AN INNOVATIVE STRATEGY

Innovative business strategy (I)
Innovative Business Strategy (II)
Innovative Business Strategy (III)
Innovative Business Strategy (IV)
Innovative business strategy (V)

TEACHING UNIT 3. TOOLS FOR DESIGNING INNOVATIVE PRODUCTS AND SERVICES

Creativity
Design Thinking (I)
Design Thinking (II)
Creative problem-solving
Creative problem-solving. Example

TEACHING UNIT 4. ENTERING THE INNOVATION MARKET

High-performance equipment
Corporate venture building
Lean Startup (I)
Lean Startup (II)
Private funding for innovation

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