This training course Principles of UX (User Experience) is designed for professionals and students interested in the digital design, web and mobile developers, graphic designers and anyone seeking to understand the relationship between interface design and the user experience. Also for entrepreneurs and marketing professionals.
Sector-specific
Programme
35 hours
Principles of UX (User Experience)
Programme
35 hours
Introduction
Objectives
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Understanding the difference between UI and UX.
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To analyse the attributes which affect usability.
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Apply principles user experience (UX) design in projects.
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To explore techniques and tools for UX design.
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Understanding the methodologies of the User-Centred Design.
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To integrate the approach of the marketing user-centred.
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Implement a multidisciplinary approach to improve the usability.
Table of Contents
TEACHING UNIT 1. INTRODUCTION TO USABILITY
1. Introduction
2. Usability
3. What is UI vs UX – user interface vs user experience
4. Attributes
5. The complexity and importance of usability
6. The usability priority pyramid
7. Usability improvements to the final product
8. Processes and tools
TEACHING UNIT 2. USER EXPERIENCE (UX)
1. Definition of User Experience
2. Principles of User Experience
3. The role of the UX designer in the creative process
4. Stages of UX design
5. UX design techniques
6. UX tools
TEACHING UNIT 3. USER-CENTRED DESIGN
1. What is user-centred design?
2. What is the purpose of user-centred design?
3. User-Centred Design methodologies
4. User-centred marketing
5. Application of User-Centred Design
6. Examples of User-Centred Design
TEACHING UNIT 4. APPROACHES TO USABILITY
1. Introduction
2. A multidisciplinary process
3. Applied usability
4. The design-research cycle
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