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Cross-cutting

Skills for Digital Transformation

Digital Skills 30 hours

Introduction

This Digital Transformation Skills course requires a range of skills, both techniques as well as management skills to ensure success. These skills can be applied at various levels of the organisation, from leaders down to employees at all departments, are essential for leading and participating effectively in the tdigital transformation of an organisation. These skills can be developed through education, training and practical experience on digital projects. This training will enable you to gain a deeper understanding of the practical aspects and provide you with new resources to develop professionally. The ability to manage change is essential for helping employees adapt to new technologies and processes.

Objectives

  1. Optimise the internal processes y operational of an organisation.

  2. To offer a experience from the customer an improved, more personalised and more convenient service.

  3. To promote a culture of innovation.

Table of Contents

TEACHING UNIT 1. SKILLS FOR DIGITAL TRANSFORMATION

  1. An introduction to digital transformation.
    1. - The scope of digital transformation.
    2. - Integration of technology: planning and analysis of the new environment.
    3. - Development of digital strategy and vision.
    4. - Digital transformation plan.
  2. Identifying the tools required for using the technology.
    1. - Knowledge of basic tools: office software, the internet, and basic Microsoft applications (Excel, Word, PowerPoint, Outlook).
    2. - Communication tools (video conferencing and online meetings): WhatsApp, Zoom, Google Meet, Skype.
    3. - Email: organising and using templates.
    4. - Information storage and sharing: Google Drive, Dropbox, intranets.
  3. Gaining knowledge of digital marketing and social media.
    1. - Web presence and social media.
    2. - E-commerce.
    3. - Analysis of customers and online competitors.
    4. - Email marketing strategies for communicating with customers.
  4. Business management and productivity.
    1. - Cloud-based project management.
    2. - Setting up and managing remote teams.
    3. - Creation and documentation of processes in digital format.

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