Cross-cutting

Communication Strategies at Workplace Level

Communication 25 hours

Introduction

It is important to have a communication persuasive within the company, as this will help to encourage positive behaviour and put forward convincing arguments that can have a positive influence, such as the fact that the leaders motivate their team to achieve the set objectives. At present, many companies, because they do not know how to develop strategies, will see this have a negative impact on their productivity. Through this training programme in Persuasion Strategies in the Workplace You will be able to incorporate a range of tools into your knowledge, which will serve as a strategy for improving communication with staff at the company o work teams. Through good communication, it will be possible to carry out a good negotiation and how to use the type of negotiation the right one for every situation.

Objectives

  • To know to motivate to the workers.

  • Understanding the forms of negotiation that need to be carried out.

  • Understanding concepts such as persuasion, influence, negotiation.

  • Understanding the difficulties faced by a poor communication and identifying strategies appropriate.

Table of Contents

TEACHING UNIT 1. INFLUENCE, PERSUASION AND MANIPULATION

  1. Basic psychological principles of influence
  2. Persuasion
  3. Influence
  4. The dark side of influence and persuasion: manipulation

TEACHING UNIT 2. TECHNIQUES OF PERSUASIVE COMMUNICATION

  1. The communication process
  2. Techniques of persuasion and influence

TEACHING UNIT 3. COMMUNICATION BARRIERS

  1. Levels of communication
  2. Communication components that influence persuasion
  3. Communication difficulties
  4. Strategies for improving communication

TEACHING UNIT 4. THE USE OF EMOTIONS IN PERSUASION

  1. What is emotion?
  2. Criteria for classifying emotions
  3. Basic or primary emotions
  4. Complex or secondary emotions
  5. The importance of experiencing emotions
  6. Persuasion and emotions

TEACHING UNIT 5. NEGOTIATION AND PERSUASION

  1. Concept of negotiation
  2. Negotiation styles
  3. The Paths of Negotiation
  4. Stages of negotiation
  5. Negotiation strategies
  6. Negotiation tactics
  7. Key issues to bear in mind during the negotiation process

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