The course EF_402838-2501 ADGD27 Advanced Programme in Projects, Strategy and Digital Innovation It offers you the opportunity to immerse yourself in a constantly growing sector, where creativity and innovation are key to business success. In an increasingly competitive working environment, companies are looking for skilled professionals who can implement innovative strategies and manage projects in an agile manner. This programme is designed to equip you with key skills, such as the ability to develop creative ideas and apply innovation methodologies and adopt a user-centred approach through Design Thinking. Demand for experts in these fields has never been higher, making this course a valuable investment in your professional future. If you want to lead the way and be at the forefront of the digital world, now is your chance. Don’t miss out on the opportunity to transform your career!
Advanced Programme in Projects, Strategy and Digital Innovation
Introduction
Objectives
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Develop the creativity to generate innovative ideas that drive the business and its competitiveness in the market.
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Integrating innovation into business strategy to promote a an organisational culture focused on change and improvement.
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Apply agile methodologies in project management for optimise resources and lead times in dynamic environments.
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To analyse the concept of Design Thinking to create effective solutions that address the end-user requirements.
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Developing digital skills to adapt to the demands of the digital environment and improve decision-making.
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Diagnose and to improve digital skills personal skills to enhance performance in today’s professional environment.
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Draw up a business plan based on Design Thinking that takes into account the prototyping and the validation of ideas on the market.
Table of Contents
TEACHING UNIT 1. DEVELOPING CREATIVITY
1. An analysis of creativity
2. The origins of the emergence of ideas
3. Creativity techniques
4. Applying creativity to business
TEACHING UNIT 2. INTEGRATING INNOVATION INTO BUSINESS STRATEGY
1. Analysis of innovation. Advantages
2. An Introduction to the Culture of Innovation
3. Development of innovative equipment
4. Creating spaces for innovation
5. Innovation methodologies
6. Developing the integration of innovation into business strategy
TEACHING UNIT 3. PROJECT MANAGEMENT USING AGILE METHODOLOGIES
1. Analysis of the concept of Agile
2. Study of Characteristics
3. A Study of Agile Methodologies
4. Application
5. Further study
6. Project development and management using agile methodologies
TEACHING UNIT 4. ANALYSIS OF DESIGN THINKING
1. An analysis of the concept of Design Thinking
2. Definition: What do people need?
3. Business creation. Generating solutions
4. Prototyping and testing: from idea to product
5. A study of Design Thinking in practice
6. Further study
7. Designing a business plan based on Design Thinking
TEACHING UNIT 5. DEVELOPING DIGITAL SKILLS
1. Assessment of digital knowledge and skills using the Smart Digital Model
2. Personalised content on Digital Mindset and Digital Skills based on the SDM results
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