The concept of Design Thinking It originated in the 20th century and has now become very relevant because there is widespread access to a vast amount of information. We live in a digital age where access to information does not guarantee a better positioning than the competition, and what matters is not that the company has better resources, but rather that it is able to uncovering customers’ hidden needs. It is against this backdrop that tools such as the one examined in the training course on Design Thinking, which are becoming essential. This training programme therefore provides the theoretical and practical foundations one of the tools that have brought about a significant shift in business strategies.
Design Thinking: Creativity for Innovation
Introduction
Objectives
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Learning the the concept of Design Thinking.
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Implement the Design Thinking as a support tool in business innovation processes.
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Take note of the success stories through Design Thinking.
Table of Contents
TEACHING UNIT 1. INNOVATION AS A NECESSITY IN BUSINESSES
- Generating disruptive ideas
- The ingredients of creativity
- Discover the type of creativity that defines you
- Take your creative skills to the very highest level
TEACHING UNIT 2. LEARN HOW TO DEVELOP INNOVATIVE SOLUTIONS USING THE DESIGN THINKING METHODOLOGY
- Design Thinking: the people-centred innovation tool
- How Design Thinking can help you break free from the daily grind
- How do you apply Design Thinking from scratch?
- Success stories through Design Thinking
TEACHING UNIT 3. THE 5 PHASES OF THE DESIGN THINKING PROCESS
- To empathise
- Define
- Devise
- Prototyping
- Validate
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