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Corporate

Deputy Director

Business Administration and Management 50 hours

Introduction

The course «Deputy Director» is a comprehensive programme designed to prepare professionals to take on roles key to the senior management within an organisation. Through a series of learning modules, this course provides participants with the skills and knowledge required to perform the role of management assistant effectively and to contribute to the success strategic of the company.

The training also covers key aspects of the process, customer and staff management, providing tools for assigning tasks, managing time, producing reports and implementing incentive schemes. It also examines the financial management through an analysis of the profit and loss account and the profitability of products and the portfolio.

Objectives

  1. Understanding the Role of the Deputy to the Address.

  2. Mastering the Business Strategies.

  3. Optimise the Business Processes.

  4. To promote the List with the Customers.

  5. To promote Development from People.

  6. To analyse the Business Profitability.

Table of Contents

TEACHING UNIT 1. THE ROLE OF THE DEPUTY HEADTEACHER.

  1. The nature of the relationship between the Deputy and senior management. The Deputy as a facilitator.
  2. Professional skills required of an assistant manager.

TEACHING UNIT 2. BUSINESS STRATEGY.

  1. The company’s mission, vision and values.
  2. Competitive advantage.
  3. The SWOT analysis.
  4. Strategic positions.
  5. Setting business objectives.

TEACHING UNIT 3. PROCESS STRATEGY.

  1. Task allocation.
  2. The ITU Time Management Model.
  3. Preparation of reports.

TEACHING UNIT 4. CUSTOMER STRATEGY.

  1. Incentive techniques at the point of sale.
  2. Merchandising techniques.
  3. Profile of sales representatives in the sales network.
  4. Sales strategies by channel.

TEACHING UNIT 5. PERSONAL DEVELOPMENT.

  1. Job description: role details, reporting lines and terms and conditions.
  2. Management style and constructive feedback.
  3. Hygiene and motivational factors.
  4. Rewards as behavioural reinforcers.

TEACHING UNIT 6. PROFIT STRATEGY.

  1. The concept of the profit and loss account.
  2. Profitability analysis of the product range.
  3. Portfolio analysis (product life cycle).

TEACHING UNIT 7. THE ASSISTANT TO THE MANAGEMENT: THE COMPANY’S IMAGE AND VOICE.

  1. Trade fair marketing: types and factors to bear in mind when taking part in these events.
  2. Speech preparation.
  3. Tips and advice for performing in public.

TEACHING UNIT 8. THE EXECUTIVE SUMMARY: THE BASIS FOR DECISION-MAKING.

  1. How to write an executive summary.

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